El Camino College Celebrates Large-Scale Banner Project Highlighting Students

El Camino College invites the community to celebrate the launch of a new comprehensive marketing campaign with a special Campus Banners Celebration set for 1-2 p.m. Oct. 10 on Library Lawn.

The campus-wide project involves the installation of more than 200 all-new banners highlighting about 80 El Camino students and 17 programs/services available at the college. The full-color banners are mounted on light poles throughout the 126-acre campus, part of a vast and far-reaching initiative designed to inspire and welcome people to campus, while reflecting the college’s diversity throughout its programs and student body.

Led by the college’s Office of Marketing & Communications and in collaboration with student support programs, the yearlong effort produced a highly detailed project that was inclusive from the beginning, starting with input from representatives of each college department/program, who then nominated students. Three separate meetings covered a project overview, draft ideas, and the final concept.

Along the way, feedback from students revealed that they would like to see themselves as college representatives via this project. They suggested a simple design, with a life-sized photo portrait, name and campus affiliation. Following this response, full-color vinyl banners were created and are now on full display all over campus.

This first-of-its-kind project was a group effort involving all members of the Marketing & Communications team. Learn more about the Campus Banners Project at www.elcamino.edu/banners.

The banner celebration event is free and open to the public.

The El Camino Community College District encourages persons with disabilities to participate in its programs and activities. If you anticipate needing any type of accommodation, or have questions about the physical access provided, please email marcomm@elcamino.edu as soon as possible, but no later than seven days prior to the event.

For more information about El Camino College, view www.elcamino.edu.